Nike Mercurial 2014 Victory X TurF soccer boots for men and women blue orange green

F50 adiZero TRX Firm Ground Cleats by adidas

Soccer stars known for their speed, like Lio

F50 adiZero TRX Firm Ground Cleats by adidas

Soccer stars known for their speed, like Lionel Messi, trust their game to adidas’ F50 adiZero to get them past defenders. You can take advantage of the same speed-enhancing benefits with this model designed for play on firm, natural fields. This adidas F50 adiZero TRX firm ground cleat is the newest addition to the F50 line and features the eye-catching Solar Blue colorway that is part of the adidas Samba Pack celebrating the energy of World Cup hosts Brazil. Shop now at soccerloco to get yours and start playing fast like Messi in a stylish new look.

Every part of this shoe is meant to give you an edge when you need to run your fastest. The synthetic SPRINTSKIN upper is super thin to feel like natural leather and brings your foot closer to the ball for better control on the move. Just beneath that, a SPRINTWEB foot cage deflects impacts around your foot so you don’t feel the pressure of the cleats when they contact the ground. A soft EVA sockliner pads and cushions your foot at every point by mirroring your foot’s natural shape and flexing to move with you when you run. Lastly, the outsole of the F50 adiZero TRX firm ground cleats by adidas utilize an injection-molded thermoplastic urethane plate with specialized TRAXION 2.0 studs for maximum grip. Get yours today from soccerloco and watch how fast your game reaches the next level of performance.

Features:

• Thermoplasticurethane injected outsole
• TRAXION2.0 stud placement
• SPRINTSKINsynthetic upper
• SPRINTWEB foot cage

The Nike Football Boot Story

Footy Boots recently visited Nikes World HQ in Portland, Oregon (USA) to take a behind the scenes look at the Nike Global Football Department. In our second part of the series we talk to Tony Bignell, Nikes Head of Global Football Boots

Read Part One of Footy Boots Nike FIS Series: The Nike Football Story: From Obscurity to Leadership 1994 2008

Part Two: The Nike Football Boot Story

Whilst Nike will always retain a traditional black football boot in its product range, such as the Nike Tiempo 2, Bignell believes that Nikes desire to continue to lead the football boot world will result in the release of increasingly lighter, faster and highly innovative football boots to help improve and inspire both professional and amateur players. Since the dawn of the 21st century, we have seen Nike roll out the Mercurial and its Vapor series, aswell as the Nike Tiempo, and more recently a personalised Nike Tiempo Ronaldinho product range. The Total 90 Laser football boot has been worn by the likes of Wayne Rooney and Fernando Torres, and the creation of the Total 90 Laser 2 football boot is approaching fast on the horizon.

Nikes position to innovate and inspire has certainly resonated with the English Premierships finest. Bignell explained that Nike holds a 56% share of the football boot market in Englands top flight, with a whopping 35% of players wearing the Total 90 Laser, 12% preferring the Mercurial Vapor, and 9% choosing to wear the Nike Tiempo. Equally impressive is the fact that the Nike Mercurial Vapor has been the boot of choice for the Premierships top marksman since 2002. What price the trend continuing this season in the guise of Cristiano Ronaldo?

Footy Boots was impressed with Nikes ideas and statistics however in continuing to push the boundaries of football boot innovation and making increasingly lighter, faster boots, Footy Boots questioned whether Nike is designing these futuristic models at the expense of players protection?

Not so, according to Bignell. We carry out tests on all our boots and believe they are very comprehensive. We also work in conjunction with the Manchester United medical staff to make sure the boots are as protective as possible.

Football boots of the past were often, heavy, bulky products, resulting in a significant amount of protection for the wearer. As times have progressed, and both players and brands are looking for the lightest and fastest boot on the market, it seems only inevitable that in acheiving this innovative product, an element of the protective nature of the football boot has had to be sacrificied.